View Media Group

Design vision, UX audit, UI design, user-testing

About the project

View Media Group (VMG) is an incumbent property portal with a negligible market share, but with ambitious plans to drive high adoption nationally.

Primary Objective
Establish a baseline user experience across search and property listing pages while leveraging their differentiator; property data, to drive higher consumer adoption

Secondary objective
Drive partner revenue through strategic home loan driver placements
Increase revenue through depth listings

Client

View Media Group

Services

Design vision, UX audit, UI design, user-testing

Year

2024