View Media Group
Design vision, UX audit, UI design, user-testing
About the project
View Media Group (VMG) is an incumbent property portal with a negligible market share, but with ambitious plans to drive high adoption nationally.
Primary Objective
Establish a baseline user experience across search and property listing pages while leveraging their differentiator; property data, to drive higher consumer adoption
Secondary objective
Drive partner revenue through strategic home loan driver placements
Increase revenue through depth listings
Client
View Media Group
Services
Design vision, UX audit, UI design, user-testing
Year
2024

